The Founder's Say

Some journeys do not begin with an idea. They begin with a feeling.

Mine began in a world where nature was still the teacher, where stillness had rhythm, and balance was simply a way of life. Days spent close to the earth shaped an understanding that everything has purpose. The craftspeople I grew up around reflected that truth. Their hands told stories of patience, honesty, and quiet pride.

As I grew, the world around me became louder, faster, and somehow emptier. Yet every time I returned to the memory of handmade baskets, clay pots, or woven textures, I was reminded that true creation has rhythm. It breathes, it respects, it sustains.

My journey through design and storytelling revealed how deeply our culture is tied to the land and its crafts. Every pattern, every weave, every earthy hue carries not just skill but wisdom. The wisdom of living with less, giving back more, and creating meaning in every act of making.

Hamare Tarike was born from that reflection. It is a journey back to the simplicity that once guided us, to the values that taught us how to coexist with the planet rather than consume it.

This is not a brand built on trends. It is built on memory. On soil beneath our feet, on hands that create with care, and on choices that heal more than they harm.

Because to move forward, sometimes we must return.
Return to Hamare Tarike, our own ways.

Prem Chauhan
Founder, Hamare Tarike